Category Archives: Business

About the business side of your practice. Planning, marketing. All the parts people typically don’t want to do. Can include personal growth, since business challenges us to grow.

How to Find a Coach for a Hands-On Practitioner or Movement Educator

Bad fit isn’t just about getting a shoe that’s too small! You can get an awful blister from working with a coach who doesn’t know anything about hands-on practitioners or movement educators!– and thinks you should adapt to their model. How can recognize GOOD fit? Continue reading

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Money Matters If You Want a Viable Practice

When you don’t have a healthy relationship to money, you’re likely to throw the baby out with the bath water. That doesn’t help you stay afloat financially once you can charge for working with people… and it doesn’t help your clients either. Continue reading

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3 Practice-Building Lessons from Groundhog Day

3 Real-life business lessons from a fairytale movie. Hint: Transforming the world starts with YOU. Continue reading

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How would you answer this client question about your hands-on practice?

Sometimes figuring out what a prospective clients really wants to know about your Feldenkrais, Trager or other somatic practice requires a magic ball… but no matter what, you need to answer like an EXPERT! Continue reading

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Waiting for Godot

When you are Feldenkrais or other hands-on practitioner, waiting can help you, but you have to know when to do it. Waiting to learn how to get clients hurts you, and all the people you aren’t helping. Continue reading

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Al went to the store for bread and came home with 3 potential clients!

When you’re a hands-on practitioner, you have to be ready to find your clients everywhere you go — including the supermarket! For most practitioners, talking to strangers is a big hurdle, and that’s where Heart-to-Heart comes in…
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How Curiosity Gets You Clients

Curiosity is a natural human capacity, and it’s the basis of getting clients when your focus in developing a relationship. To get more clients, learn to follow your curiosity about people. Continue reading

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How many clients does hope get you?

To get clients, you need the ability to communicate your value and skills that are more solid than hope. Continue reading

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If you need more clients, take my “Avocado Lesson” to heart

Somatic practitioners often spend a lot of time waiting for things to happen with their clients. Waiting for things to happen with your practice can be a mistake. If you need more clients, ask yourself this important question… Continue reading

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If you need more clients, consider your self-use

Somatic practitioners often spend a lot of time waiting for things to happen with their clients. Waiting for things to happen with your practice can be a mistake. If you need more clients, ask yourself this important question… Continue reading

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